The Finance Publisher’s Guide to Higher eCPM Rates
If you’re a finance publisher looking to increase revenue, mastering eCPM (effective cost per thousand impressions) is essential. Higher eCPM rates mean more earnings from the same amount of traffic, making every visitor more valuable. Here’s a guide to achieving higher eCPM rates through content strategy, ad placement, audience targeting, and more. 1. Prioritise High-Value … Read more